All website themes (templates) have a shelf life. If you’ve grown tired of the look and feel of your website, maybe it’s time for a change. Even if you’re satisfied with your website’s theme, your visitors may have grown tired of it. All websites should be refreshed every once in a while to prevent...
What is it about iPhone Apps (and Android Apps) that so captures the attention of your customers and prospects? Why does a push notification on a smart phone have an “open rate” of 97% versus an email open rate of 4%? It all has to do with the way in which information is delivered...
Websites need SEO (Search Engine Optimization) to succeed. Facebook Fan Pages need fans who become fans by “Liking” your Facebook Page if they are to succeed. And once a customer likes your Facebook Page, they are kept informed of updates as you make them. When they then “like” a post to your Fan Page,...
You hear the Occupy Wall Street crowd talk about 1 percenters and 99 percenters. That’s all well and good, but there’s a number that is far more important to you and me. That number is 5% – as in the 5% of the people that will actually take an action to improve their position...
With those word’s the Star Wars character Yoda put to rest Luke Skywalker’s doubts in his ability to master the skills required to reach his goals. In the world of marketing your product or service, there is similarly no try – you either do what it takes – or you don’t. Three things you...
