Kentucky BBQ Festival launches new website

Local Marketing, Online Marketing, WordPress
The Kentucky BBQ Festival, in coordination with Orange Cat Productions of Danville, KY has launched a new website for it's 1st Annual Festival in Danville on November 4th and 5th, 2011. The site at is built on WordPress 3.2.1 (updates are done as fast as they are available), using a customized TwentyEleven child theme. We are also using the Akismet, All-in-One SEO, Google XML Sitemap, Login Lockdown, Facebook "Like" Button, Feedburner, Twitter AutoPost and a few other essential plugins. The WP Touch plugin is used to provide a mobile interface. READ MORE »
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Getting Technology Out of the Way

Email Marketing, Local Marketing, Social Networking, WordPress
You hear this a lot lately. It's a philosophy that Apple has successfully employed since 1984. Get the technology out of the way and empower the user to imagine and create. The truth is that hiding the nuts and bolts of advanced technology from the user reduces intimidation and allows a wider variety of people to use the gadgets we take for granted. The same is true of your online marketing. When the technology behind your marketing tools is complicated or too time-consuming, they are not used to their full capacity. You end up getting a lot less value for your investment of time and money. At OrangeCat, we have always promoted a 1-2-3 Online Marketing Strategy™: Your website Your email marketing campaign Your social media strategy Each of these…
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OrangeCat Productions celebrates 15 years

Today is the 15th anniversary of the founding of Orange Cat Productions. Now based in Danville, Kentucky, Orange Cat was established in 1996 in Hampton, New Jersey and served the online marketing needs of the New York Metropolitan Area, America and the World from our cozy little location on the banks of the Musconetcong River. Relocated to Danville in 2003, our commitment to the business community of Central Kentucky is strong and we continue to serve clients as close as next door and as far as Australia. Over the years, our services have expanded to include business blogging and social media as well as our founding services of website development, web hosting and consulting As part of our celebration, we are offering 20% off all services booked during the month…
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Blekko local search seems to be lacking

I always like to test new things, especially if they look interesting and may prove to have an impact of my clients. There's a new search engine in town. It's not the first challenger to Google's supremacy, but it may be one of the more interesting ones. According to their About Us page, "Blekko is a better way to search the web by using slashtags. slashtags search only the sites you want and cut out the spam sites. use friends, experts, community or your own slashtags to slash in what you want and slash out what you don't." Blekko has some interesting features. Theoretically, using what they call "slashtags" you should be able to narrow your search to results that are only of interest to you. Each result has a…
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Do your blog posts need a little more sizzle?

There's nothing like a good illustration or photo to liven up a blog post. And if you sometimes use an iPhone to take photos for your blog, you're going the like the new app I found yesterday morning. It's call Pano and will set you back $2.99. What it does is let you take a series of photos and stitches them together to form a panoramic image. Five minutes after installing the app, I took the photo below - actually a series of four photos taken from left to right. My initial success emboldened me and I went into the field in search of more things to photograph. We have a sprawling Manufactured Housing Community in town and I thought it would make a good subject. My first try demonstrated…
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